Bloom - A Church in Portland, founded by pastor and social media influencer Colby Maier, approached us to develop a fresh visual identity and social media presence for their brand launch. With a mission to reach Millennials and Gen Z in Portland, Bloom wanted a modern, engaging look that reflected their commitment to outreach and community impact.

The Challenge

Bloom needed:

• A bold, trend-forward graphics suite to establish their brand identity.
• A cohesive social media strategy to connect with younger generations.
• Designs that felt authentic, inviting, and mission-driven.
• A look that set them apart from traditional church aesthetics.

Our Approach

We crafted a high-impact visual identity by developing:
✅ Brand Identity & Graphics Suite – A modern design language with bold typography, vibrant colors, and streetwear-inspired aesthetics.
✅ Social Media Identity – Custom templates and strategies tailored for Instagram, TikTok, and other key platforms.
✅ Engaging Content Themes – Graphics and storytelling elements designed to spark conversation and encourage community involvement.
✅ Launch Campaign Support – Visual assets optimized for digital outreach and local engagement.The OutcomeBloom’s launch was a success, with their fresh branding and social media identity resonating with Millennials and Gen Z in Portland. Their content quickly gained traction, creating a strong online presence and drawing in a growing community of people interested in their innovative approach to church.

Why it Worked

✔ Culturally Relevant – The design aesthetic spoke directly to younger generations.
✔ Social-First Strategy – Content was built for maximum engagement on digital platforms.
✔ Authentic Storytelling – Graphics and messaging aligned with Bloom’s outreach-driven mission.

Conclusion

By blending modern design with digital strategy, we helped Bloom establish a bold, relevant presence that connects with the next generation. If you're launching a new brand and need a standout identity, let’s make it happen together!